We are halfway through the year. What year will 2025 be?
Half a year has passed. A great time to evaluate, reflect, adjust and set course.
Imagine: you have a brilliant strategy, but no one understands it. Or worse, no one follows it. Recognizable? Many companies are struggling to implement their strategic plans. The complexity, the vague goals, the inadequate follow-up... it's a recipe for failure. But what if there was a way to make your strategy crystal clear, get your team on the same page, and actually get results? That's where OGSM comes in.
OGSM stands for Objective, Goals, Strategies and Measures. Simply put, it's a strategic planning model that helps you clearly formulate and achieve your goals. It is not a complicated framework, but a practical tool that you can use immediately.
The model consists of four essential parts:
Do you want to get started with OGSM right away? Get your free OGSM template here and take the first step towards a clear strategy.
AI has become an integral part of modern business operations. It's also changing how we approach strategic planning. AI can strengthen the OGSM framework in a number of ways:
Even with all the technological advances, the human factor remains indispensable. Strategic planning isn't just about data and algorithms. It's also about:
The strength lies in the combination: AI as a supporting tool, with human expertise as the driving factor. This is how you create a strategic plan that is not only sharp and measurable, but is also supported by your entire organization.
Bringing OGSM and AI together offers concrete benefits for organizations that want to improve their strategic planning. For example, AI can help sharpen your strategy formulations, automate dashboards, and accelerate analyses.
Many organizations struggle to clearly formulate their strategy. You know it: vague goals, fluffy language and plans that no one really understands. AI can help with this surprisingly well. Not by taking over the work, but by supporting you in refining your formulations.
AI acts as an intelligent sparring partner. It can help you structure your thoughts and discover new perspectives. Let's say you're struggling to formulate a strategic goal. AI can suggest different formulations, giving you a clearer idea of what you really want to say. The important thing is that you stay in control - AI is a tool, not a substitute for your own strategic thinking.
The great thing is that AI can strengthen your company voice. By giving the right input, you will get suggestions that match your organizational identity. This way, your strategy remains authentic and at the same time is formulated more strongly.
A strategy without monitoring is like a ship without a compass. With AI-driven dashboards, you get real-time insight into your progress. Modern tools such as Power BI, Tableau and Sisense make it possible to translate complex data into understandable visualizations.
This automation not only saves time, but also ensures better decision-making. You can immediately see where you are and can make faster adjustments where necessary. Start small with a dashboard for your most important KPIs. If your team is comfortable with this, you can expand to more detailed analyses.
Sometimes you need a quick insight into a specific situation. AI can quickly go through large amounts of data and provide you with initial estimates. This is especially valuable during strategic sessions, where you want to be able to switch immediately based on new information.
Note the balance between AI insights and human intuition. AI is excellent at recognizing patterns and generating estimates, but lacks the nuance of years of experience. Use AI to support your decision making, not replace it. Combine the speed and analytical skills of AI with your own expertise and market knowledge for the best results.
Despite all technological advances, human insight remains essential in strategic planning. An AI can analyze data and recognize patterns, but lacks the ability to understand the subtle nuances of company culture, market dynamics, and human relationships.
The strength of human decision making lies in the ability to understand context and apply emotional intelligence. An experienced manager, for example, knows how a strategic change has an impact on the team, something AI can't estimate. Interpreting market trends also requires more than just data analysis - it requires a deep understanding of your industry and customers.
The human aspect is particularly important in creating support. A strategy should not only be good on paper, but also live within the organization. Personal leadership and the ability to motivate people are essential here.
Successful integration of AI into your strategic planning requires a thoughtful approach. Start small and focus on specific areas where AI can add value immediately, such as data analysis or monitoring KPIs.
Avoid the pitfall of blindly relying on AI-generated insights. Use this as input for your decision making, but not as a substitute for your own judgment. The best results come when you combine AI insights with human expertise.
Want to see how other organizations are successfully implementing OGSM? View the OGSM model here with practical examples or click here for our pragmatic approach.
Start by clearly defining your strategic goals. Then choose AI tools that meet your specific needs. Popular options include:
It's crucial to include your team in this change. Provide good training and support so that everyone is comfortable with the new way of working. Monitor your progress carefully and make adjustments where necessary.
By combining OGSM with AI technology, you create a powerful basis for your strategic planning. In doing so, always remain critical and let your human judgment decide. After all, strategy is about making informed choices that help your organization move forward.
Would you like to know more about our approach and how to apply OGSM in your situation? click here whether contact us.